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Scriptwriting, Testimonials, Ads, and More

Videos and testimonials can pull people in within seconds, tell a story they actually pay attention to, and leave them knowing exactly what to do next. When words, visuals, and pacing all click, you’ve got something worth watching—and sharing.
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Longform Writing

Longform content can feel like a gamble, given audiences’ supposedly minuscule attention spans, but it’s still a powerful way to show expertise, build trust, and rank in search. Longer pieces let you go deep, answer questions, and create evergreen resources that keep engaging audiences over time.
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How bswift’s Service Center Is Redefining Employee Benefits Support

BSWIFT

Read how bswift's Service Center blends HR tech and empathy to transform employee benefits—driving a 95% satisfaction rate.

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The Fight Over Parents’ Rights in Schools Misses the Point of Public Education

TEACH THE VOTE

How today’s parents’ rights and school choice battles are transforming public education from a shared public good into a private commodity.

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Tips to Navigate the Health Care System

CVS KIDNEY CARE

Read how bswift's Service Center blends HR tech and empathy to transform employee benefits—driving a 95% satisfaction rate.

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Five Ways Your School Facilities Impact Student Achievement

TEXAS ASSOCIATION OF SCHOOL BOARDS

A growing body of research confirms that school facilities can have a profound impact on both teacher performance and student outcomes.

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Selected Shortform Work

Concise, high-impact messaging is its own art. In a sea of scrolling thumbs, glanced-at emails, and ads nobody asked for, tight copy grabs attention, delivers the message, and prompts quick action. Every word counts, making brevity the soul of both clarity and persuasion.

 

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